5 Compelling Reasons Why Every Entrepreneur Should Consider Starting a

Opinions expressed by Entrepreneur contributors are their own. When people think of nonprofit (sometimes called not-for-profit) organizations, they generally think of charitable and religious organizations. However, nonprofits can also be created to advance education, scientific research, sport, music, art or entrepreneurship.In this article, I’m going to break down five compelling reasons why every business owner…

How SaaS Companies Can Boost User Engagement With Video Marketing

Opinions expressed by Entrepreneur contributors are their own. If you were asked to choose between reading a 1,000-word article and watching a 5-minute video, which would you choose?  Most individuals prefer consuming content that is more engaging and makes use of audio-visual elements. Reading plain text can get boring, but research shows watching videos tends to have the opposite…

The Emergence of the Cloud in Marketing

Opinions expressed by Entrepreneur contributors are their own. One of the biggest trends of the last decade was the emergence of the cloud infrastructure that people and businesses have come to fully rely on. When businesses had to pivot to working from home, the rise of virtual work environments, shared folders and drives automatically skyrocketed.…